Social media marketing
Fill your desks from social media, not just walk-ins.
We plan, create and run social media for coworking spaces: posts and reels that show what it's like to work at your space, and local ads that turn followers into tour bookings.
- Content made for coworking
- Local ads that book tours
- Leads tracked in CoWorkly
Posting is not a plan.
Most coworking accounts post when someone remembers, and nobody knows if any of it brought in a member.
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Posting when you remember
A busy week goes by with nothing posted, then three photos of an empty room go up at once.
We fix it with a monthly content calendar, written and scheduled before the month starts.
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Photos that all look the same
Desks and chairs don't make anyone want to work somewhere. People and community do.
We fix it with a mix of space tours, member stories, events and offers, in reels, posts and stories.
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No idea what's working
Likes go up and down, but you can't tell if social media has ever filled a desk.
We fix it with enquiries logged in CoWorkly as social media leads, and a monthly report you can read in five minutes.
Included every month.
Everything your space needs to show up on social media, handled by one team.
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Content calendar
A month of posts planned around your plans, events and quiet periods, shared with you before anything goes live.
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Posts, reels and stories
Designed graphics, short videos and captions in your brand, made from your space, your members and your events.
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Local ads
Instagram and Facebook ads shown to freelancers, startups and remote workers near your branches, sending them to book a tour.
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LinkedIn for private offices
Posts aimed at founders and team leads, for spaces that want to fill private offices and team rooms.
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Comments and messages
We reply to comments and pass every tour or pricing question to your team, so no enquiry sits unanswered.
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Monthly report
Reach, ad spend, enquiries and tours booked, in plain language, with what we'll change next month.
What we post for your space.
A balanced mix that shows the space, the people and the reasons to visit this week.
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Reel
Space tours
A walk from the door to a desk, so people can picture their first day.
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Post
Member stories
The founders and freelancers who work with you, in their own words.
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Story
Events and community
Workshops, socials and Friday lunches that show it's more than a desk.
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Ad
Offers and plans
Day passes, trial weeks and open offices, with a clear way to book.
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Reel
Behind the scenes
Natural light, quiet booths and good coffee: the details members care about.
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Post
Local guides
Lunch spots and things to do nearby, so locals find you when they search.
See which posts bring in members.
Most agencies stop at likes. Because we also build your CRM, we can follow an enquiry from a post or ad all the way to a signed member.
- Tour requests from your posts and ads are logged in CoWorkly as social media leads.
- Your team follows up from the same lead pipeline they already use.
- The Leads report shows how many social media leads became members, next to every other channel.
- Each monthly report uses those numbers, so we spend your ad budget where it fills desks.
How we work with you.
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Get to know your space
A call about your branches, plans, members and the people you want more of.
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Plan the month
We share a content calendar and ad plan, and you approve it before anything is posted.
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Create and publish
We make the posts, reels and stories, schedule them and run your ads.
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Report and improve
Each month you see what brought in enquiries and tours, and what we'll do more of.
Questions about social media for coworking spaces.
Do you only do social media for coworking spaces?
Yes. We work only with coworking spaces, so we already know what makes someone book a tour and which posts show a space at its best.
Which platforms do you manage?
Instagram and Facebook for every space, and LinkedIn for spaces that want to fill private offices and team rooms.
Do you create the photos and videos?
Yes. We plan what to capture at your space and turn it into posts, reels and stories. We can also work with photos and videos you already have.
Do I approve posts before they go live?
Yes. You see each month's content calendar before it starts, and nothing is posted without your approval.
Is ad spend included in the price?
Our monthly fee covers planning, content, management and reporting. Ad spend is paid to the platform separately, and you decide the budget.
How much does social media marketing for a coworking space cost?
It depends on how many branches and platforms you need and how often you want to post. Ask for a proposal and we will reply within one business day.
How do I know if it's working?
Enquiries from social media are logged in CoWorkly as social media leads, so the Leads report shows how many became members. Your monthly report sums it up in plain language.
Make your space the one people share.
Tell us about your space and who you want to reach, and we will send you a proposal.